Finding Your “If” Factor

Answering the most important questions of life.

Navigating life is a matter of navigating questions and they are rarely clear ones. The questions are usually only half formed, requiring us to guess at both the answer and the question itself at the same time. Despite this perpetual ambiguity, when we reduce the complexity of the problem at hand, it usually devolves into a single word question: If.

Life is a matter of If’s, if this happens or that; if we do or do not; if they do or do not; if, if, if.